Module – 1 Introduction
View Details- Marketing fundamentals - Digital marketing v/s traditional marketing - Current industrial scenario - Emerging job trends in digital marketing - Elements of digital marketing (SEO, SMM, Advertisements etc...)
Module – 2 Search Engine Optimization (SEO)
View Details- SEO fundamentals overview - Understanding SERP - Indexation & crawling - Types of SEO - Various Techniques
Module – 3 Onpage optimization
View Details- Keyword understanding & its types - Keywords research platforms - Density, stuffing, competition analysis - Page speed analysis
Module – 4 Offpage optimization
View Details- Link building activities for offpage optimization - Page & Domain authority - Google PageRank algorithm - Guest posting submissions - Competitor link analysis
Module – 5 Reporting & analytics tools
View Details- Google Analytics (GA) overview - GA setup - GA features - Google Tag Manager (GTM) overview - GTM setup - GTM features - Google Search Console (GSC) overview - GSC setup - GSC features
Module – 6 Social media handling
View Details- SMO v/s SMM - Hashtag, keywords and reach analysis - Social media boost algorithms - Account audit practices - Engagement guide & brand guide - Tools for post scheduling - Social media APIs (overview)
Module – 7 Advertisements & Sponsored content
View Details- Facebook Ads Overview - Facebook Advertisiing Dashboard - Google Ads Overview - Google AdSense vs Google Ads (AdWords) - LinkedIn & YouTube advertisements
Module – 8 Copywriting & content writing
View Details- Essential building blocks of writing - Research process - Readability & Searchability of content - Copyright strikes & action - Blogging v/s article writing - Monetisation using blogs
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Nice experience. Detailed and interactive courses. Assignments are provided after each lecture. Doubt clearance session. Perfect approach for students who want to learn and explore new topics.
I have completed deep learning course from cult skills. Very interactive sessions, experienced staff and quality classes delivered by good trainers. Curriculum was covered along with industrial experience.
Understand & implement intelligent prediction systems work and analyse the data with the power of pattern recognition.
Learn and professionally manage software releases, version controls and deployment strategies with DevOps tools like Jenkins, GitLab etc...
The course is focused on practical exercises and projects to help students develop their coding skills and build their portfolio.
Regunathan Regu
Classes were good, we need more explanation based on those specific topics or algorithms. Definitely , cultskills will make strong base for concepts (domain) as well as for your career. Thanks a lot!